Retail Banner Advertising
realestateworld.com.au is entirely developed and owned by the real estate industry and is one of the fastest growing real estate websites in NSW that is fully optimised to take advantage of all the major search engine consumer searches for NSW property.
Supported by over 400,000 real estate publication copies of the same name distributed throughout Major Coastal & Regional areas monthly, coupled with regular target consumer TV & Radio advertising, it's no wonder that the site boasts, on average, 40,000^ unique browsers a month visiting approximately 8^ pages per visit!
Site Statistics
- 500 + real estate offices NSW wide
- 25,000 + residential & commercial listings
- Female skewed audience – 60% female / 40% male
- 82% aged 18-50 years
- Average session duration: 08.05 minutes
- Average unique browsers per month: 40,000^
- Average Page impressions per month: 400,000^
^ Source: Google analytics site intelligence 2009: Internet online qualitative research 2009
Why Advertise on realestateworld.com.au
realestateworld.com.au is one of the fastest growing real estate websites in NSW which provides a user friendly and easy to use consumer experience. Visitors to the site cannot only search our database of property listings but also find information that will better educate them on NSW property trends as well as obtaining a brief overview of any NSW Suburb including a Suburb Profile with Median Prices and information on Annual Sales, Age, Dwelling Structure and Home Ownership details.
The information that can be obtained from the site will often give our visitors enough information on their chosen property and suburb to be in a much more informed position before they even visit a real estate office.
realetsateworld.com.au also publishes five tabloid real estate publications of the same name throughout NSW that are also available to view from our homepage. Over 400,000 copies of this publication a month are distributed from Tweed Heads on the NSW border to Kempsey on the Mid North Coast, Western Sydney, the Illawarra as well as the Mid South Coast of NSW. These areas where our realestateworld.com.au publications are often the dominant real estate publications have a flow on effect to where the website is also performing as good and in some cases better than the much more costly real estate site alternatives.
Targeted consumer advertising is regularly conducted through regional radio and TV broadcaster mediums to further increase the popularity of the site, especially where a current publication is in circulation.
Our Customer Advertising Commitment
realestateworld.com.au is exclusively owned and supported by the Estate Agents Cooperative of NSW who's philosophy ensures the most cost effective pricing model for our advertisers and advertising partners. With this in mind realestateworld.com.au advertisers can be assured that banner advertising on this Industry owned and developed website will achieve results for your business at a cost effective price comparative with other non industry owned sites that are answerable to shareholders.
Advertising Rates
Some realestateworld.com.au banner positions are charged out using the CPM rate. CPM or "cost per mile" is calculated using a formula based on page impressions, or number of page hits from visitors to the site, which is tracked by our ad server. The formula used is for every 1,000 impressions to a page a dollar figure is applied to banner adverts. For example; a leader board banner on the home page could expect to roughly register 400,000 impressions per month. If the mile cost (cost per 1,000 impressions) is $1.50, then an advertiser would expect to be charged $600 + GST for that banner position for this chosen adverting month.
Banner Positions
realestateworld.com.au offers advertisers several advertising CPM and monthly banner packages to choose from to highlight your business's service or products.
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Premium Position LB - 468 x 60 Leader Board, ($3.00 CPM)
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Premium Position MR – 300 x 250 Medium Rectangle ROS x2 ($2.00 CPM each)
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Mid Search Position MS – 728 x 90 Leader Board ($220 per suburb per calendar month)
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Bottom Search Position BOP – 728 x 90 Leader Board ($110 per suburb per calendar month)
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For Sale Search Position Tower – 160 x 600 Leader Board ($2.00CPM )
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For Rent/Lease Search Position Tower – 160 x 600 Leader Board ($2.00CPM)
Advertise with us
All realestateworld.com.au banner advertising enquiries contact:
Realestateworld.com.au PH: 1300789 675, Email: info@realestateworld.com.au
Banner Supply & Artwork
You can send completed flash or animated giff banners to webmaster@realestateworld.com.au for package commencement. No files will be accepted over 60kb.
Don't already have a banner, but would like us to make one for you?
realestateworld.com.au has a dedicated designer that will fulfil any artwork requirements you may have in relation to Flash banner creation. Prices start at $100 + GST for design, proof and upload.
Simply register your interest in banner design when making your advertising booking.
» Download the Retail Banner Advertising Agreement Form.